Market and Product Intelligence

Alliance Technologies provides market and product intelligence for household and personal care products through quality and comparative analyses. Today’s market is stocked with competing products vying for consumer loyalty. For household and personal care product industries, specific marketing claims and innovation drives the continual development of manufacturers. Alliance Technologies offers a wide range of test capabilities and a variety of instrumentation to analyze products of diverse matrices. Whether a client is interested in quantifying fragrance content in competing products or comparing product composition, our testing lab is equipped to deliver relevant insight. Our analyses enable our clients to make strategic marketing/product decisions based on the data we provide.

Alliance works with marketing and quality departments to determine test objectives for product intelligence. If you are interested in comparative analyses or learning more about product performance testing, please complete our inquiry form or call us at 732-355-1234.